# TFO × Lunii — Data Pack

> **Purpose:** Gather the strongest evidence demonstrating why TFO is a valuable partner for Lunii.

## Key Numbers

|Metric|Value|Period|Source|Why it matters to Lunii|
|---|--:|---|---|---|
|TFO.org users|TBD|TBD|TBD|Demonstrates digital reach|
|Youth video views|TBD|TBD|TBD|Demonstrates consumption of youth content|
|Youth audience|TBD|TBD|TBD|Demonstrates access to target audience|
|Ontario reach|TBD|TBD|TBD|Demonstrates strength in core market|
|Canada outside Quebec|TBD|TBD|TBD|Demonstrates unique francophone reach|

## Digital Reach

### TFO.org

- Monthly users:
    
- Annual users:
    
- Video views:
    
- Youth content consumption:
    
- Mobile / tablet usage:
    
- Geography:
    

### Apps / OTT

- Installs:
    
- Active users:
    
- Viewing:
    
- Platforms:
    
- Relevant youth usage:
    

### Social

- YouTube:
    
- Instagram:
    
- TikTok:
    
- Facebook:
    
- Other:
    

## Educational Reach

### IDÉLLO

- Registered users:
    
- Teachers:
    
- Schools:
    
- School boards:
    
- Geographic reach:
    
- Usage:
    

### Education Network

- Ontario:
    
- Other provinces / territories:
    
- Partnerships:
    
- Relevant programs:
    

## Youth Content

|Property|Audience / Usage|Age|Recognition|Notes|
|---|--:|---|---|---|
|TBD|||||
|TBD|||||
|TBD|||||

## Francophone Canada

Evidence demonstrating TFO's position within francophone communities in Canada.

- Ontario:
    
- Outside Ontario:
    
- Schools:
    
- Fam